نوع مقاله : مقاله پژوهشی
نویسندگان
1 استادیار دانشکده علوم اقتصادی و اداری دانشگاه قم
2 دانشجوی کارشناسی ارشد مدیریت بازرگانی دانشگاه قم
چکیده
کلیدواژهها
موضوعات
عنوان مقاله [English]
نویسندگان [English]
Trying to earn a living forms an important part of every human life activities. But what is very necessary for human society is the rule of morality and law over these activities. Internal and external mechanisms exist in different societies to keep humans from immoral and wrong behaviors. In Islamic society, religious beliefs such as belief in God and belief in the afterlife are among the issues that can strengthen this internal control. This research seeks to examine the effect of belief in God and belief in the afterlife and performing worship on adherence to the principles of halal business in two issues: pricing and advertising. This research was conducted in Tehran using a convenient sampling method in the field and in person from clothing sellers. The research findings show that, contrary to the initial expectation, belief in God and belief in the afterlife cannot have an effect on adherence to halal business, while the variable of performing worship has a significant and positive effect on adherence to halal business. Interpreting why these results were achieved, it should be said that a form of religious belief has emerged among society, in which although they feel that they believe in God and the Day of Judgment, the effect of these beliefs is not seen in behavior, and this is a warning to the country's cultural system that there is no close connection between belief and action among religious believers in society. However, performing worship according to Islamic teachings has been considered a controller of behavior and a deterrent to sin. Accordingly, the Islamic market should establish more contact with prayer, mosques, and acts of worship in order to achieve greater purity and purity.
کلیدواژهها [English]
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